All products bearing Illinois State University's name or marks/logos require a license. This accomplishes several things: allows the University to control its identity and how it's used and perceived; establishes oversight for maintaining the University's commitment to fair labor practices; and grants the manufacturer the right to say it's producing officially licensed products.
The University reserves the right to reject a licensee or product if it deems that product reflects poorly on the University. Products that will not be allowed include, but are not limited to, those associated with alcohol, tobacco or firearms and sexually oriented products. The University also strives to ensure minimum standards for product quality and requires manufacturer liability insurance.
Yes. The availability of Illinois State University merchandise produced by quality manufacturers is part of the University's overall marketing strategy. Therefore, Illinois State University and its licensing agent, IMG College Licensing (IMGCL), typically offer two types of license:
All products bearing Illinois State University's name or marks/logos require a license. The licensing program provides manufacturers with the ability to create products featuring the University name and graphic marks/logos, while ensuring that the institution's reputation, image, and brand identity are presented appropriately. The University's licensing program meets the growing demand among alumni, friends, and students for Illinois State merchandise.The general guidelines for use of ISU’s trademarks are outlined below:
Once your license has been approved, you'll be granted access to all Illinois State University artwork. When your designs are completed, you'll upload them via IMGCL's proprietary BrandManager360 website. After that, you'll receive notification of approval or need for corrections, often within hours.
We're happy to do what we can to point you in the right direction. You can contact IMG College Licensing at (770) 799-3243 or Harrison.Polk@img.com or Illinois State University's manager of trademark and licensing, Dani Schroeder, at (309) 438-4331 or dmkabbe@IllinoisState.edu.
Please feel free to contact IMG College Licensing at (770) 799-3242 or Harrison.Polk@img.com or Illinois State University's manager of trademark and licensing, Dani Schroeder, at (309) 438-4331 or dmkabbe@IllinoisState.edu.